Heart disease not only affects adults but ultimately the entire family. By addressing the health and wellness of families and including children and adolescents in our key messages, the Family At Heart Campaign strives to shift the focus from disease prevention and better quality of life for individuals to the entire family.
A collaborative effort between the Preventive Cardiovascular Nurses Association (PCNA) and the National Association of Margarine Manufacturers (NAMM), FamilyatHeart.org encourages parents to be role models for their children by adopting heart healthy eating patterns and daily physical fitness.
PCNA is the leading nursing organization dedicated to preventing cardiovascular disease (CVD) through assessing risk, facilitating lifestyle changes, and guiding individuals to achieve treatment goals. This is accomplished through the integration of public and professional education and advocacy.
PCNA is able to reach far beyond its membership to provide educational programs and materials to over 26 healthcare organizations. PCNA's educational products and public health awareness campaigns have been distributed to over 100,000 healthcare providers and over 200,000 patients. We believe that by collaborating with like-minded organizations, we can be more effective in enhancing professional recognition for cardiovascular nurses, while ultimately touching more lives and improving patient outcomes worldwide.
The National Association of Margarine Manufacturers is a non-profit trade association formed in 1936. For over 70 years, the association has been serving health conscious consumers and the margarine/soft spreads/buttery spreads industry.
The buttery spreads industry has been a pioneer in meeting consumer needs and preferences with respect to taste, convenience, good nutrition and health. Innovations include voluntary labeling for many years before labeling became mandatory and offering a wide variety of products, many of which have reduced levels of total fat, saturated fat and trans fat. In response to today's health-conscious consumer, the average fat content of buttery spreads has decreased by 30 percent ? from 80 percent in 1980 to 56 percent today.
Although buttery spreads (soft margarine spreads) have traditionally had no cholesterol and are low in saturated fat, most now are labeled "contains 0 grams trans fat." Buttery spread manufacturers have been leaders in the food industry in removing trans fats from their products and will continue to innovate to meet the health, taste and convenience requirements of consumers.